Your Friday Reading List: Search Engine Traffic Numbers, Email Marketing, Google Authorship
It’s Friday again! Yay! And Canada Day is coming up next week, so I imagine that many of you have an extra-long weekend ahead.
But an extra-long weekend is no reason to slack on our reading. As usual, I found 5 interesting pieces this week to keep you learning and investigating for just a bit more before you enjoy the official beginning of summertime.
First, it seems that there is a definite decline in search engine traffic, offset by an increase in traffic from social sources. While SEO and SEM are still excellent sources of traffic and good investments for your advertising dollars, you might want to balance that with an increase in your social media presence.